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All You Need to Know About Search Engine Submission

Search Engine Submission Definition

Search engine submission consists in sending to search engines and directories the URL, title, description, keywords, and any other information about your website they might request, to inform them of the existence or changes of your website, so it gets crawled by search engines or reviewed by human based directories, to then be added or updated in the their indexes, and this way get listed when a search about your website theme is made.



Why is so Important?

Search engine submission is very important in internet marketing because more than half of all web traffic goes through search engines and search directories, for this reason you must submit your website not only to the mayor search engines and directories but to the more you can. The greater exposure and the more links to your website the better, so do not underestimate small search engines and directories relying solely on the mayor ones, because these offer diversification and will steadily increase traffic.


Search Engines Submissions

Despite of the increase of paid inclusions and listings, you can still manually submit a website for free to several search engines like Google, Yahoo, and MSN, if you do not have money to pay your submissions, and even look for free search engines submission services and software, to get a website listed in some more search engines for free.

Submission to GoogleSubmission to Google. Be aware that if a website does not have incoming links from other sites, regardless of submitting it will not be included in the Google index. You need at least one incoming link to show up in Google at all, but if you submitted a site to the major directories like DMOZ and Yahoo and got listed with one of them, then Google and other search engines will almost certainly pick up the URL that was listed.

Paid Inclusions

Paid inclusion consists in paying a fee to a search engine or directory to have a website included in their index within a few days, instead of the regular time it takes to index a website with a free submission. Paid inclusion is suggested for brand new websites, and also because sometimes even the best crawler-based search engine might find difficult to index or even miss some of your web pages, with paid inclusions, all the pages are indexed for sure and although it does not guarantee a higher search engine ranking, being more deeply indexed can make more likely appearing in a wider range of searches. Unfortunately many search engines and directories are now only offering this option, so to ensure listings our advice is to have ready a search engine submission budget.


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